Tuesday, December 31, 2019

Dataware House Architecture - 1947 Words

DATA WAREHOUSE ARCHITECTURE Albina Yusupova Data Warehouse Architecture The main difference between the database architecture in a standard, on-line transaction processing oriented system (usually ERP or CRM system) and a Data Warehouse is that the system’s relational model is usually de-normalized into dimension and fact tables which are typical to a data warehouse database design. The differences in the database architectures are caused by different purposes of their existence. In a typical OLTP system the database performance is crucial, as end-user interface responsiveness is one of the most important factors determining usefulness of the application. That kind of a database needs to†¦show more content†¦In view of this, it is far more reasonable to present the different layers of a data warehouse architecture rather than discussing the specifics of any one system. In general, all data warehouse systems have the following layers: ï  ¬Data Source Layer ï  ¬Data Extraction Layer ï  ¬Staging Area ï  ¬ETL Layer ï  ¬Data Storage Layer ï  ¬Data Logic Layer ï  ¬Data Presentation Layer ï  ¬Metadata Layer ï  ¬System Operations Layer ï  ¬ The picture below shows the relationships among the different components of the data warehouse architecture: Metadata Layer Data Source Layer Data Extraction Layer Staging Area ETL Layer Data Storage Layer Data Logic Layer Data Presentation Layer System Operations Layer Each component is discussed individually below: Data Source Layer This represents the different data sources that feed data into the data warehouse. The data source can be of any format - plain text file, relational database, other types of database, Excel file, etc., can all act as a data source. Many different types of data can be a data source:  · Operations - such as sales data, HR data, product data, inventory data, marketing data, systems data.  · Web server logs with user browsing data.  · Internal market research data.  · Third-party data, such as census data, demographics data, or survey data. All these data sources together form the Data Source Layer. Data Extraction Layer Data gets pulled from theShow MoreRelatedMobile Phones And Its Impact On Our Day Lives978 Words   |  4 Pagesjobs in Hadoop ecosystem. It is very difficult to develop the code and reuse it for different business cases. On the other hand, People are very much comfortable to query data using SQL like queries. A team of developers at Facebook developed a dataware house tool namely called as HIVE. Hive supports the queries like SQL type which is called as HiveQL. These queries are compiled as map reduce jobs and are executed using Hadoop. Through HiveQL we can plugin custom map reduce scripts into the queriesRead MoreUnderstanding Of Data Center Bridging1701 Words   |  7 Pagesavailability will definitely costs more, but it will be effective when we perform mistakes. Regular backups complement high availability by preventing data loss during high availability failure. High availability is usually maintained by creating architecture with data sources (DB), resources in two different data centers separated by a reasonable distance. In aws this is is called as avalibility zones (AZ). High availability DB’s are maintained by either mirroring technology or replication mechanismRead MoreBig Data Vs. Public Sector Organizations Essay2516 Words   |  11 Pagesperiod from 1990 till 2014 saw a tremendous growth in hard drives phenomena ranging from couple of hundreds of megabytes to 8 tera bytes and also the cost of hard drives relatively decreased. This is the main reason why we can say that concept of dataware house came in that is organization started considering the need of OLAP as compared to just the earlier relational databases, for analyzing the business and its customer needs and hence we can see huge amount of data getting generated these days as

Monday, December 23, 2019

Winnies Dramatic Story in “Happy Days by Samuel Beckett...

Samuel Beckett’s play, â€Å"Happy Days,† portrays a woman, Winnie, buried in the ground, first up to her waist, then up to her neck, determined to live out her meaningful life. Although her situation is hopeless because she has no idea how she got there, Winnie trusts that her life is meaningful and truly believes that there is nothing she can do to change it. Consequently, Winnie focuses on trivial details to pass each day. Beckett definitely succeeds in making this character’s life dramatic by consuming her life with habits and rituals. Winnie’s life is focused around certain details that help her cope with her anxiety of existence. Beckett shows that internally Winnie is afraid of what cannot be predicted or controlled and therefore†¦show more content†¦Perhaps an evident way Beckett portrays Winnie’s dramatic story is through the variation of the phrase â€Å"this will have been a happy day† that she repeats throughout the play. Winnie proclaims this only after Willie acknowledges her existence. Each time Willie ignores her, Winnie’s conversation becomes futile and she starts to get the feeling that her hopes are false because she spends the majority of her day telling stories and yearning for her husband’s response. Her â€Å"happy days† seem to be when she experiences human interaction. Winnie understands that she talks a lot but she simply talks in hopes to generate some sort of human response. Winnie is overdramatic when Willie even utters a tiny word and proclaims that it is truly a happy day for her, once again renewing her hopes of a happy life. She seems to be a typical dramatic romantic woman who is desperate to keep her relationship with her husband alive. Winnie even admits, â€Å"I am not merely talking to myself, that is in the wilderness, a thing I could never bear to do – for any life of time† (756). She understands that speaking aloud to no au dience is simply just internal thought and is fearful for that day when she will have nobody to talk to. Winnie repeats â€Å"simply gaze before me with compressed lips† (756) throughout the play portraying her fear that one day she will have to resort to staring into space in internal thought only.Show MoreRelatedViolation Of The Maxims Of Cooperative Principle7912 Words   |  32 Pages Chapter –I For the Degree of Doctor of Philosophy in English (Ph. D.) Research Topic Violation of the Maxims of Cooperative Principle in Samuel Beckett’s Selected Plays. Research Student Mr. Mundhe Ganesh Balavantrao Research Guide Dr. B. A. Jarange Place of Research Institute of Advanced Studies in English, Pune CONTENTS 1) Introduction 2) Rationale of the Study 3) Hypothesis 4) Review of the Research Work 5) Aims and Objectives of the Research Project 6) Data, Methodology and Techniques

Sunday, December 15, 2019

Gap Model of Service Marketing Free Essays

Introduction In a competitive market, a business’s main purpose is to create value for customers, because it is basically the consumer who essentially determines what a business is, even the future success of a business (Karl, 2009). For service marketing, which is the form of marketing focuses on processes deeds and performances, service quality is only way for customers to evaluate their experiences (Susamoo, 2012). Hence, the service quality is one of the most important factors that any service organisation should face. We will write a custom essay sample on Gap Model of Service Marketing or any similar topic only for you Order Now Service quality can be defined as ‘a customers’ perception of how well a service meets or exceeds their expectations’ (Seth, Deshmukh ; Vrat, 2005). However, many consumers are short of the knowledge to evaluate the service they receive, meanwhile, the providers also lack skills to meet customer’s needs. When the experience does not match the expectation, a gap arises. The gap model of service quality identifies five major gaps that organizations seeking to meet customer’s expectations in service delivery process (Turner, Bienstock Reed, 2010). The purpose of this paper is discussing the gaps can occur in delivery of service quality. Besides, this essay will describe the feasible approaches for closing these service quality gaps, and put forward the examples to support. Customer Gap Customer gap is the difference between customer expectations and perceptions (Zeithaml, Bitner Gremler, 2006). This gap arises when the customers misinterpret the service quality. The customer expectation is the standards or reference points that customer bring into the service experience, sometimes influenced by their cultural background, lifestyle, personality and so forth. Customer perception is based on the customers’ interaction with service. In ideal world, customer’s expectation world be almost identical to customer’s perception (Talebzade, 2009). However, actually, even some great companies like Apple seem to be increasing significantly their customer gap. Customers complained that they were squeezed by Apple’s service platform, iTunes, because of the high cost of Apps. The App customers expect was high quality and cost-saving service, but the spending was far outstripped their expectation. It caused customers dissatisfied with iTunes services (Sullivan, 2011). Therefore, the results of customer gap are quite predictable, the higher the customer gap, the higher the risk of generating customer dissatisfaction and losing loyalty. In order to close the customer gaps, managers should educate customer to see reality of service delivery and clearly understand the customer expectation. IKEA, the world’s largest furniture retailer used to collect the information about customers’ ideal shopping experience so as to meet customers’ needs before opened its Chicago store. In basis of those feedbacks, IKEA redesigned the store, and made it more appropriate for shopping. Local customers were so satisfied with this store, and rated 85 per cents ‘excellent’ for this store (Zeithaml, Bitner Gremler, 2006). Hence, clearly understanding customers’ expectation and perception in advance can help managers to narrow the gap. Knowledge Gap Knowledge gap is the difference between customer expectation of service and company understanding of those expectation (Webb, 2000). Service providers who result in knowledge gap sometimes apply inadequate marketing research orientation and lack of communication with employees and customers. Moreover, the factors of lacking company strategies to strengthen customer relationships and inadequate service recoveries are also the critical reasons to cause knowledge gap. Boeing has been the leader of airplane manufacturing and service providing. However, in 2006, Boeing declared that their cabin broadband access service was suspended, because this service was badly received by passengers. In actual, for passengers, what they want was flights to be on time. Boeing assessed customer expectation in wrong way, and made failure of the service innovation (BBC, 2006). In a customer-orientated business, it is important to have a clear understanding of the customer’s need for service. To close the gap between the customer’s expectation and business’s perception of service delivery, anagers require a set of comprehensive marketing research and adequate upward communication with their customers and employees. For solving this problem, Ritz-Carlton Hotel establishes its Customer Relationship Management (CRM) for improving service quality. The information of registered customers in CRM can help Ritz-Carlton Hotel to customize client’s accommodation experience based on customer’s lifestyle and preference (Delio, 2000). Therefore, for closing knowledge gap and improving service quality, manager should know what customer really want. Design and Standard Gap Design and Standard Gap is the gap between provider’s perception and customer-driven service designs and standards. It may arise when companies are difficultly translating customer expectation into service quality specification. The reasons of this gap occurs can include poor service design, lack of quality specification and failure of maintaining and updating servicescape (Zeithaml, Bitner Gremler, 2006). Presently in Taiwan, the tourism sector encourages local farmers to develop their rural tourism in order to attract mainland visitors. Therefore, the number of agents were founded in the last two years. Nevertheless, many agents are not registered with Taiwanese tourism sector, and do not get the appropriate insurances for taking care of tourists (Siow, 2012). The tourist’s expectation is the safe and pleasant journey experience, but the tourism sector cannot supervise this market well. It causes negative impact among visitors. In order to close design and standard gap, managers need make sure that they are defining the level of service quality they believe. For example, Amazon has set standards for specifying the shipping time when a products is unavailable, out of product in local warehouse and other different conditions (Zeithaml, Bitner Gremler, 2006). These sets of specifications can improve the efficiency of daily operation, and enhance service quality for customers. Therefore, managers should specify service quality standards that reflect expectation so as to narrow the design and standard gap. Performance Gap Performance Gap is the gap between the service quality specification and service delivery. This gap exposes when service providers fail to deliver service quality according to their goals and standards. Sometimes, service providers who leading this gap have poor human resource policies, or staffs lack of knowledge and skills to delivery service to customers (Chenet, Tynan Money, 2000). Motorola is famous for its performance management. Motorola’s managers believe that the human resource strategy is identical to their performance management. Motorola focuses on the skills of individual employee to improve the process of delivering value to customers. Motorola‘s service performance objectives consist of two parts, business goals and behaviour standards. These two parts work together to improve employee performance and service quality (Ahire, Waller Golhar, 1996). Therefore, for narrowing the performance gap, managers need to audit the customer experience that providers currently deliver, in order to make sure the level of service delivery can live up to the specification (Rajagopal, n. d. ). Besides, managers also should consider the role of employee and customer in delivery process. For Motorola, except for improve staff training and education, managing and analysing the customers’ different requirements are also important. Hence, so as to close the performance gap, managers should coordinate the interaction between employees and customers in delivery process, and make service experiences meet the specification. Communication Gap Communication gap is the gap between the delivery of customer experience and what is communicated with customers (Hudson, 2011). Sometimes, customer expectations are highly influenced by the promises made by service providers. Therefore, this gap arises when service providers are over-promised, and do not match the actual service quality to customers. In 2009, Google launched its music service in mainland China, and cooperated with local music website, Top100 to provide free and legal music. Google promised that customers can create their own online songs list, and easily access to that in any time. However, with the failure of the cooperation with partner, and shut down the mainland division, Google’s music service became unstable. Customers often cannot accesse to their online music list as Google promised. Google over-promised their service and finally cannot perform that (Tejada, 2012). Clearly, Google’s failure is the result of communication gap between customers’ perceptions and Google’s promises. Therefore, so as to narrow the communication gap, managers should ensure service performance quality matches to their promises. Besides, they also need avoid ineffective management of customer expectation and inadequate horizontal communication among different service providers (Zeithaml, Bitner ; Gremler, 2006). As an electronics retail giant, BestBuy have 1150 stores around the world. In each BestBuy store, staffs will clearly and directly promise the returns commitments of goods to customers, and faithfully perform their promises (BestBuy, 2013). Hence, managers need avoid exaggerating what will provide to customer so that finally harming customer’s perceptions. Conclusion This paper has described the five gaps that occur in the process of service delivery. Moreover, a set of approaches so as to close these service quality gaps is explained following each gap model. Today’s consumer has become increasingly demanding. Customers often look at the service quality of both the process and outcomes of service delivery. The delivery of high quality service is one of the most complicated and important tasks for each service provider. The gap model of service quality is a measure of how service supplied by providers meet or surpass customer’s expectation (Ahmed et al, n. d. ). In order to close these gaps, managers should clearly understand customer expectation, set quality specification, manage employee performance and communication channel. To narrow the service quality gap is not only for improving the service quality, but also for delivering value well to customers. References Ahire, SL, Waller, MA ; Golhar, DY 1996, ‘Quality management in TQM versus non-TQM firms: an empirical investigation’, The International Journal of Quality ; Reliability Management, vol. 13, no. 8, pp. 8-27, viewed 23 March 2013, ;http://search. proquest. com. ezproxy. utas. edu. au/business/docview/197606505/13D0B260F7C754E46B9/3? accountid=14245;. Ahmed, I, Gul, S, Hayat, U ; Qasim, M n. d. Service quality; Service features; and Customer complaint handling as the major determinants of customer satisfaction in Banking sector, COMSATS Institute of Information Technology, Islamabad, viewed 24 March 2013, ; http://www. wbiconpro. com/5[1]. ISHFA. pdf;. BestBuy, 2013, Return ; Exchange Policy, BestBuy Official Website, viewed 24 March 2013, ;http://www. bestbuy. com/site/Returns-Refunds/Return-%26-Exchange-Policy/pcmcat260800050014. c? id=pcmcat260800050014;. British Broadcasting Corporation (BBC), 2006, Boeing exits in-flight broadband, BBC, London, viewed 23 March 2013, ; http://news. bc. co. uk/2/hi/business/5261562. stm;. Chenet, P, Tynan, C ; Money, A 2000, ‘The service performance gap: testing the redeveloped causal model’, European Journal of Marketing, vol. 34, no. 3/4, pp. 472-497, viewed 23 March 2013, ;http://search. proquest. com. ezproxy. utas. edu. au/business/docview/237021271/13D0B1BB3BD6EE81139/1? accountid=14245;. Delio, M 2000, For Ritz-Carlton, It All Begins with Customer Knowledge, destinationcrm. com, viewed 23 March 2013, ; http://www. destinationcrm. com/Articles/CRM-News/Daily-News/For-Ritz-Carlton-It-All-Begins-with-Customer-Knowledge-47424. spx;. Hudson, P 2011, An examination of how gaps between customer expectations of service quality and actual service quality can arise, Marketing Student Blog, viewed 24 March, ;http://www. phil-hudson. com/an-examination-of-how-gaps-bet ween-customer-expectations-of-service-quality-and-actual-service-quality-can-arise/;. Karl, JA 2009, Customer Service – The Importance of Quality Service, SparkNET, viewed 22 March 2013, ;http://ezinearticles. com/? Customer-Service—The-Importance-of-Quality-Serviceid=2220862. Rajagopal, V n. d. Closing the Gap Between Guest Expectation and Management Perception, Pacific International Hotel Management School, New Plymouth, viewed 24 March 2013, http://hotelexecutive. com/business_review/2382/closing-the-gap-between-guest-expectation-and-management-perception. Seth, N, Deshmukh, SG Vrat, P 2005, ‘Service quality models: a review’, The International Journal of Quality Reliability Management, vol. 22, no. 8/9, pp. 913-949, viewed 23 March 2013, http://search. proquest. com. ezproxy. utas. edu. au/business/docview/197664577/13D0AB6BF845920B8F4/1? accountid=14245. Siow, CW 2012, Identify Possible Critical Provider Gap(s) in the Package Tours Sold by Travel Agencies in Singapore, University of Nevada, Las Vegas, viewed 23 March 2013, ;http://digitalscholarship. unlv. edu/cgi/viewcontent. cgi? article=2335;context=thesesdissertations;. Sullivan, D, 2011, Why Do Amazon ; Apple Hate Families? , Daggle. com, viewed 22 March 2013, ; http://daggle. com/amazon-apple-hate-families-2867;. Susamoo, J 2012, Services Marketing Basics, StudyMode. com, viewed 22 March 2013, ;http://www. studymode. com/essays/Services-Marketing-Basics-1051800. html;. Talebzade, S, 2009, The Customer Service Gap Model, University of Technology, Sydney, viewed 22 March 2013, ; http://www. brainmates. com. au/brainrants/the-customer-service-gap-model;. Tejada, C 2012, Google to Shut Down China Music Service, The Wall Street Journal (Asia Edition), viewed 24 March 2013, ;http://online. wsj. com/article/SB10000872396390444620104578009941960495424. html;. Turner, KF, Bienstock, CC ; Reed, RO, 2010, ‘An Application Of The Conceptual Model Of Service Quality To Independent Auditing Services’, Journal of Applied Business Research, vol. 26, no. 4, pp. -7, viewed March 23 2013, ;http://search. proquest. com. ezproxy. utas. edu. au/business/docview/733023826/13D0AC1065736D08DC5/1? accountid=14245;. Webb, D 2000, ‘Understanding customer role and its importance in the formation of service quality expectations’, The Service Industries Journal, vol. 20, no. 1, pp. 1-21, viewed 23 March 2013, ;http://search. proquest. com. ezproxy. utas. edu. au/business/docview/203346350/13D0AD569442014A8BC/1? accountid=14245. ; Zeithaml, VA, Bitner, MJ ; Gremler, DD 2006, Service Marketing – Integrating Customer Focus Across The Firm, 4th edn, McGraw-Hill, Irwin, Chapter 2, pp. 32-46 , How to cite Gap Model of Service Marketing, Papers

Saturday, December 7, 2019

Fibonacci Numbers Essay Example For Students

Fibonacci Numbers Essay Fibonacci NumbersThe Fibonacci numbers were first discovered by a man named LeonardoPisano. He was known by his nickname, Fibonacci. The Fibonacci sequence is asequence in which each term is the sum of the 2 numbers preceding it. The first10 Fibonacci numbers are: (1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89). These numbersare obviously recursive. Fibonacci was born around 1170 in Italy, and he died around 1240 inItaly. He played an important role in reviving ancient mathematics and madesignificant contributions of his own. Even though he was born in Italy he waseducated in North Africa where his father held a diplomatic post. He did a lotof traveling with his father. He published a book called Liber abaci, in 1202,after his return to Italy. This book was the first time the Fibonacci numbershad been discussed. It was based on bits of Arithmetic and Algebra thatFibonacci had accumulated during his travels with his father. Liber abaciintroduced the Hindu-Arabic place-valued decimal system and the use of Arabicnumerals into Europe. This book, though, was somewhat contraversial because itcontradicted and even proved some of the foremost Roman and GrecianMathematicians of the time to be false. He published many famous mathematicalbooks. Some of them were Practica geometriae in 1220 and Liber quadratorum in1225. The Fibonacci sequence is also used in the Pascal trianle. The sum ofeach diagnal row is a fibonacci number. They are also in the right sequence:1,1,2,5,8 Fibonacci sequence has been a big factor in many patterns of things innature. One has found that the fractions u/v representing the screw-likearrangement of leaves quite often are members of the fibonacci sequence. On manyplants, the number of petals is a Fibonacci number: buttercups have 5 petals;lilies and iris have 3 petals; some delphiniums have 8; corn marigolds have 13petals; some asters have 21 whereas daisies can be found with 34, 55 or even 89petals. Fibonacci nmbers are also used with animals. The first problem Fibonaccihad wehn using the Fibonacci numbers was trying to figure out was how fastrabbits could breed in ideal circumstances. Using the sequence he was ale toapproximate the answer. The Fibonacci numbers can also be found in many other patterns. The diagrambelow is what is known as the Fibonacci spiral. We can make another pictureshowing the Fibonacci numbers 1,1,2,3,5,8,13,21,.. if we start with two smallsquares of size 1, one on top of the other. Now on the right of these draw asquare of size 2 (=1+1). We can now draw a square on top of these, which hassides 3 units long, and another on the left of the picture which as side 5. Wecan continue adding squares around the picture, each new square having a sidewhich is as long as the sum of the latest two squares drawn. If we take the ratio of two successive numbers in Fibonaccis series, (1 1 2 3 58 1 3..) we find:1/1=1; 2/1=2; 3/2=1.5; 5/3=1.666; 8/5=1.6; 13/8=1.625;It is easier to see what is happening if we plot the ratios on a graph:Greeks called the golden ratio and has the value 1.61803. It has someinteresting properties, for instance, to square it, you just add 1. To take itsreciprocal, you just subtract 1. This means all its powers are just wholemultiples of itself plus another whole integer (and guess what these wholeintegers are? Yes! The Fibonacci numbers again!) Fibonacci numbers are a bigfactor in Math, The Golden Ratio, The Pascal Triangle, the production of manyspecies, plants, and much much more.

Friday, November 29, 2019

Culture Of Vietnam And Pakistan Essays - Divorce, Women In Pakistan

Culture of Vietnam And Pakistan What is culture? Culture is set of learned behaviors, beliefs, attitudes, values, and ideas that are characteristic of a particular society or population. In this paper, I will compare and contrast Pakistani and Vietnamese culture. Furthermore, I will discuss what I have learned from this exercise. In Vietnam traditional role of the woman in society has been that of nurturer: to stay within the confines of the home for the purpose of caring for the family. In Pakistan and Vietnam women are raised and taught how to become good daughters, wives, and mothers. They are told that they must obey their husbands, respect their parents and their parents-in-law, and work hard to support the family. In Vietnam parents does not prefer their daughters to go to school or work in a position that is normally occupied by a man. Most of the women do not work. They stay home and look after their family. In Pakistan most of waves and daughters stay out of sight of other men because of the religion strictness. Pakistani women stay in the house, behind the veil, in special sections of buses, and in the "family" area of the restaurants. For Pakistani Muslims this is the way to show respect and devotion towards women. Pakistani does believe in education for their daughters and sons. However, sons get the first priority and higher education. Also girls must go to separate school from boys until she will reach University, which is 4 year in college. In other words, until she is engaged and mature enough not to fall in love with someone her parents restrict. In Vietnamese and in Pakistani culture, their older siblings arrange marriages. Marriage is more like compromise, which is made between two families. But as the time has changed girls are not forced to marry however when girl is the one to choose she will pick her companion base on love and family agreement. When parents choose a guy for their daughter it's usually the best offer which means that guy is educated, have stable future, and wealthy. But when girl is being picked parents want to have healthy, hard working daughter-in-law, who would take care of their family's welfare. A likely scenario under these circumstances is a marriage between a 17 years old girl and a 7-year-old boy. When that husband reaches adulthood, he would realize that his wife might be too old for him; and he would be entitled to take a younger girl as his second wife. Polygamy was accepted in Vietnam but remarriage for the wife is not allowed since, faithfulness to her first husband is required. Thus the first wife, being restricted by the old custom, must remain a lonely slave with her husband's family until her death. In Pakistani culture woman has no saying in any aspect of her life, including her own marriage, and when betrothed, belongs excessively to her husband's family. When guy's parents look for a mate for their son not that she has to be beautiful and well-mannered girl but also who will bring great amount of dowry. To all extents and purposes she is an alienable property, and once the bride price has been paid, she cannot be returned, whether in a state of divorce, separation or widowed. In both cultures girls must obey her in laws in order to gain respect in her husband's house. In Vietnam and in Pakistan family is very important. They have joint family system. After the marriage daughters move out of the house however sons stay with their parents atlongest they can. Family size in Vietnam is fairly large. Back in the days 12-16 was normal family size. However, as poverty and population has increased so the family size has decreased to 3-4. On other hand side, in Pakistan typical family size is about 3-5. In Pakistan and in Vietnam parents prefer to have sons than daughters. In both cultures Parents expect their children to be perfect and obedience. Therefore, strict physical punishment is used for discipline. Parents are usually very hard and strict on girls however they are flexible when it comes to boys. Parents are more protective about daughters and they expect girls to know and does everything for instance: cook, clean, sew, and in other words perfect in house chores. Guys are very spoiled, they get everything they want but they are expected to find perfect "angel" wives so she will obey her in laws. Also son is somewhat head of the family after the

Monday, November 25, 2019

Effective Institutional Strategies For Improving Reading Skills †Education Research Paper

Effective Institutional Strategies For Improving Reading Skills – Education Research Paper Free Online Research Papers Statement of The Problem Reading is a complex and dynamic process (Pearson Stephens, 1994). Often a great deal of emphasis is placed on providing support for very young readers. Because older students, those in grades 4 and above, generally do not get this same level of support their reading difficulties may go unchecked. Students in upper elementary grades who experience reading problems tend to be labeled instead of taught (Swadener Lubeck, 1995). The child is viewed as somehow deficient, which places the blame for the child’s academic difficulty on the child. This deficiency model is at the root of the at-risk label. Labeling a child at-risk implies that the child and his/her family are somehow deficient and that failure is almost inevitable. The implication of the deficiency model is that the child needs remediation to make up for what is missing in order to fix him/her (Fine, 1995). It is true that some students have challenges, such as poverty, single parent families, difficulty in school, etc., which others do not have. In articles, papers, and government documents, these children are labeled as at-risk (Swadener Lubeck, 1995). Changes in the education, and lives, of these children begin with a â€Å"conceptual re-orientation of assumptions†¦from student risk to student potential† (Genevieve, 2000, p. 52); from children at-risk to children facing challenges. A more positive view of the child will lead to more positive ways to support children. According to Swadener (1995), it is time to move beyond the deficiency model. Instead of ascribing deficiencies to the child and family, educators need to begin to find solutions to assist these students. Education professionals need to stop viewing certain students as at-risk and instead take a more positive approach (Wang Reynolds, 1995). By changing the way we view the child and his/her life circumstances, teacher and child are empowered to use those challenges as strengths. Thus, instead of using the term at-risk to describe these children, I will use children facing challenges. True change will not just come from rearranging the way we think about these children; new labels are not the answer. We, as education professionals, must also know what instructional methods work to transform challenges to strengths. Children in grades four and above deserve the same level of research-based support that younger children already receive. The focus of this paper is on students in grades 4-6 who are continuing to have reading problems and face additional challenges in their lives. Many times, their lack of success in school has led them to have feelings of academic insecurity and inferiority. It is not that these children cannot succeed in school; it is that they do not have the tools or the belief that they can. Through explanation and modeling, the teacher can give them the tools, but that is not enough. The teacher must strongly believe that the students can successfully implement these tools, train them how to use them, and allow them to be responsible for dong so. Once students experience the self-confidence that results from accomplishing a difficult academic task, they will feel more confident about accepting new educational challenges. Thus, by standing on the foundation built by the teacher, the student can put the cycle of achievement into motion. Purpose The purpose of this documentary review is to identify those instructional strategies that research has shown effective in improving reading skills of children facing challenges in grades 4-6 in a general education classroom. This paper will also explain how the general classroom practitioner can implement those strategies in the classroom. The function of this paper is to serve as a tool for classroom teachers. Question What instructional strategies are identified in research as effective in improving reading skills of children facing challenges in grades 4-6 in a general education classroom? Rationale To date, reading research â€Å"has been narrowly interpreted and focused almost wholly on the very beginning stages of reading instruction† (Allington, 2001, p. 2). Students in the upper elementary grades have not gotten the attention that has been given those in the lower grades. There is also a need for additional information about the instruction of children facing challenges in the general education classroom. (Fuchs, Fuchs, Bishop, 1992). Cunningham and Allington (1999) state, â€Å"classroom teachers are the most important factor in the success or failure of at-risk children in our schools† (p. 1). Teachers who work with children facing challenges in grades 4-6 need a set of strategies that have shown to be successful. The strategies presented in this paper are supported by research, and teachers who use these strategies can feel confident that they are using strategies demonstrated as effective with these children. In addition, they will be able to back up their instructional methods in the classroom with the research presented in this paper. In terms of reading development, children in grades 4-6 are in transition (Allington, 2001). Many times children in these grades were not identified at the beginning of their school careers as experiencing reading difficulty, and according to researchers (Madden Slavin, 1989; Shanahan Barr, 1995) even if they did receive early intervention, the learning gains students made in reading through programs such as Reading Recovery are difficult to sustain. By fourth grade, students who had previously been making academic progress in early intervention programs begin to have difficulties again (Allington, 2001). They are falling through the cracks in the educational system. Although some attend pullout programs such as Title 1, Allington and McGill-Franzen (1989) found instruction that took place in these pullout programs to be less effective in improving reading ability than instruction in the regular education classroom. Of the Title 1 programs that do exhibit student gains, marginal increases in student achievement have been found (Madden Slavin, 1989). Thus, in addition to the programs in which students do show gains, â€Å"effective instructional strategies within classrooms are needed to sustain the effects† (Taylor Hanson, 1997, p. 197). According to Cunningham and Allington (1999) the majority of reading instruction still takes place in the regular education classroom. Consequently, it is increasingly important for teachers to use strategies in their classrooms that are not only effective but also appeal to this particular age group. Definitions of Terms The following terms are defined so that the reader may fully understand their meaning within the context of this study: Children facing challenges: Students who possess one or more of the following risk factors would be defined as children facing challenges: poverty, single parent homes, minority status, English as a second language, cognitive or behavioral problems. Research supports this definition. Familial poverty is the single strongest factor that puts a child at risk for academic difficulties (Allington, 1993). Students say that neighborhood violence, single parent homes, and poverty are the most important contributing factors to problems with school (Haycock, 2001). The incidence of high-school drop out is higher for children of single parent homes than it is for two parent homes (Johnson, 1997). Ethnic minorities and ESL students may experience difficulty in school due to discrimination and cultural and language differences (Johnson, 1997). Cognitive and behavioral difficulties increase the chances that children will experience negative results (Johnson, 1998). Negative Results: The negative outcomes that may evolve as a child grows. Some examples include academic delays, substance abuse, incarceration, high school drop out, pregnancy, and suicidal behavior (Johnson, 1998). Title 1 (formerly Chapter 1): â€Å"Federally funded compensatory education program in the United States, intended to serve children of lower socioeconomic backgrounds who may be at risk of school failure, particularly in the elementary grades† (Harris Hodges, 1995, p. 257). Limitations/Delimitations This paper is subject to the following limitations and delimitations: 1. Material selection is limited to those available through the ERIC database and the libraries of Texas Woman’s University and University of North Texas. 2. Research is limited to that done by others. 3. The focus of this paper is on students who can be characterized as children facing challenges and are in grades 4-6. Assumptions 1. Research used valid and reliable instruments and was accurate. 2. Certain strategies have a research base that indicates they are effective with children facing challenges. 3. These strategies would be applicable for use in the general education classroom. CHAPTER 2 PROCEDURES AND METHODOLOGY Design of the study The design of this study is a document review. I amalgamated research studies that center on instructional strategies effective in improving reading skills of children facing challenges in grades 4-6 in a general education classroom. Database sources I performed numerous computer searches for research information through Academic Search Premier, EBSCO Online Citations, ERIC, MasterFILE Premier, and Professional Development Collection databases. I also checked the reference lists of the initially selected articles that were related to instructional strategies or children facing challenges, but these studies were outside the scope of this review and were not included. Records were eradicated if they could not be located in databases in full text, at the libraries of Texas Woman’s University or University of North Texas, if the grade level of participants was outside grades 4-6, or if the focus was not distinctively related to instructional strategies effective in improving reading skills of children facing challenges. I refined the search using the following method: Search 1 Database: ERIC Descriptor: reading instruction Number of Hits: 10,000 I wanted to be sure that I was not missing any resources on reading instruction that might be in other databases so I expanded my search to include Academic Search Premier, EBSCO Online Citations, and Professional Development Collection. Search 2 Database: Academic Search Premier, EBSCO Online Citations, ERIC, Professional Development Collection Descriptor: reading instruction Number of Hits: 10,802 Looking back at the databases, I added MasterFILE Premier. Search 3 Database: Academic Search Premier, EBSCO Online Citations, ERIC, MasterFILE Premier, Professional Development Collection Descriptor: reading instruction Number of Hits: 11,180 Initially, when I did the third search, I did not include a search for related words. However, when I did include them, I got the same number of hits. At this point, I began narrowing my search. In doing so, I would have used the descriptor at-risk, but I noticed that the list of ERIC descriptors used the term high risk instead. I therefore used the descriptor high risk. In all the searches that follow I used the same databases as in the previous search. Search 4 Descriptor: reading instruction and high risk Number of Hits: 372 I thought maybe I could narrow the number of hits drastically if I were to be very specific in my descriptor. Search 5 Descriptor: reading instruction and high risk and grade 4 and grade 5 and grade 6 Number of Hits: None (no results were found for your query) I now needed to broaden my search again. Thus, instead of including individual grade levels, I changed my descriptor to elementary education. Search 6 Descriptor: reading instruction and high risk and elementary education Number of Hits: 137 My method now was to look at article titles and abstracts from search 6. However, I thought I would try to be more specific and use the descriptor intermediate grades instead of elementary education and see how many hits I got. Search 7 Descriptor: reading instruction and high risk and intermediate grades Number of Hits: 13 I did five more searches after search 7 but used a different method. I went to the library and copied phrases from the ERIC book of descriptors and combined those with names of strategies I had read about in some of the articles. Search 8 Descriptor: high risk students and direct instruction Number of Hits: 43 Search 9 Descriptor: high risk students and story grammar Number of Hits: 8 I decided to broaden my search because I hadn’t found enough sources that I thought would be very useful. Search 10 Descriptor: high risk students and reading strategies Number of Hits: 84 Again, I tried using a specific strategy in my descriptor. Search 11 Descriptor: high risk students and teacher modeling Number of Hits: 6 I broadened my search by using a more general descriptor, reading skills, instead of naming a specific strategy in the descriptor. Search 12 Descriptor: high risk students and reading skills Number of Hits: 162 After all this I had enough resources that I could look through the references and then go to those sources. Ultimately, I identified five studies that are included in this documentary review. Data Analysis For this analysis, research literature was organized according to the instructional strategy. I took information from the studies and put it into chart format to include citation information, purpose/rationale, participants, design, findings, and implications/future research (See example in Appendix A). Commonalities that emerged from the literature were techniques linked to oral transactions. Communication between teacher and learner, tutor and tutee, and student and student was a vital part of the studies. In each case, the use of a specific instructional strategy resulted in gains in the reading skill of children facing challenges in grades 4, 5, or 6. In the next chapter, I will describe these strategies, and in the fourth chapter I will identify the threads that were evident in the studies, discuss implications for classroom teachers, and make recommendations for future study. CHAPTER 3 LITERATURE REVIEW Vygotsky (1986) emphasizes the vital role dialogue and social interaction have in a student’s literacy development. He posits that an environment in which instruction emphasizes collaboration is of utmost importance to the cognitive growth and development of students. Students should be active partners in classroom interactions, responsible for constructing their own knowledge, skills, and attitudes and not just emulating the teacher (Leong Bodrova, 2001). The role of the teacher is to interact with students to jointly construct meaning since it is teachers and peers who most effectively guide a student’s learning (Jaramillo, 1996). Three key factors contribute to constructing meaning during reading: the reader, the material, and the reading environment. All of the strategies presented in this paper focus on how the reader and teacher, which may sometimes be another peer, interact with one another in the reading environment. The reading process is made up of multiple components: word recognition, fluency, comprehension, an understanding of vocabulary and language structures, active learning, and enjoyment of reading (Richek, Caldwell, Jennings, Lerner, 1996). Good readers automatically use these components, but children who are facing other challenges in their lives often require guidance in the use of these components. Through the use of the following strategies teachers can guide students’ reading development. Cross Age Tutoring A number of research studies indicate the importance of social interaction in learning. Several support the use of cross-age tutoring as an effective way to incorporate the social aspects of reading and to improve the reading skills of children facing challenges. Giesecke and Cartledge Giesecke and Cartledge (1993) conducted a study to determine the benefits of peer tutoring and the effects of cross-age peer tutoring when low-achieving students serve as tutors. The authors wanted to find out if low-achieving students could tutor their younger peers effectively while at the same time improving tutor achievement and self-confidence. Participants were third- and fourth-grade students, six males and two females. Four of the students were Black, and four were White. All attended an inner-city elementary school located in a low-socioeconomic area of a large city. Teachers identified the fourth-grade tutors based on below average reading performance on standardized tests and low peer social status. Third graders reading at grade level were chosen to serve as tutees in order for all students to be on the same third-grade reading level. Researchers trained tutors the week prior to beginning tutoring. After this initial training of the tutors, they met with their tutees 16 times over 5 weeks for 30 to 40 minutes per session. During the sessions, students followed a four part routine. During the first 10 minutes, researchers passed out materials including sight words to be taught that day, while tutors helped one another define unknown words, and discussed problems that had previously arisen or might arise during tutoring. In addition, tutors shared successes from the previous sessions. For the second part of the session, tutors worked with tutees for 5-minutes to learn new sight words. During this time the tutee was given three opportunities to respond correctly. After three attempts, the tutor told the tutee the word, tutee repeated the word, and tutor praised tutee. During the third part of the session, which lasted 10 minutes, the tutor and tutee played one of four word games that required them to practice the sight words as well as their use in sentences. The tutor’s only role during the games was to provide assistance when needed. The final part of the tutoring session, testing and charting, lasted 5 minutes. The tutees were given 3 seconds to respond to word cards. Tutors drew a happy face or an X on the back of each card to differentiate between words read correctly and incorrectly. The results indicated that low-achieving students, who served as tutors, made gains in reading skills (Giesecke Cartledge, 1993). They showed improved achievement in sight-word recognition and improved self-concept. These findings demonstrate that when low achieving students serve as tutors there is a positive impact on their reading achievement and self-concept. Taylor Hanson Similar results were found in the cross-age tutoring program conducted at Webster Magnet School, an elementary school located in a large city (Taylor Hanson, 1997). Of the students who attended Webster, 56% were minorities and 49% qualified for subsidized lunches. The program was created as a supplement to a classroom intervention for challenged second-grade readers and paired those readers with fourth-grade tutors. Twelve second-grade students, whose mean score was at about the tenth percentile on the fall Metropolitan Achievement Text 7, were chosen to serve as tutees. Twelve fourth-graders were selected by their teachers to serve as tutors based on below grade level reading and reading a third-grade basal with 85% accuracy. The purpose in pairing these students for cross-age tutoring was to extend reading help to those children who needed support beyond Reading Recovery. The cross-age tutoring program lasted 21 weeks. For the first 14 weeks, the sessions were held 5 days a week. On Monday and Tuesday, tutors met with the reading coordinator and one of their teachers for 45 minutes to prepare to tutor. Tutors kept a record of word recognition strategies discussed so that they could refer back to them as they practiced with one another or tutored the second graders. The fourth graders also practiced reading the books the tutees would be reading aloud to them and the picture book they would be reading aloud to their tutees. Teachers modeled, and students practiced, how to coach by giving clues instead of telling the answer. Tutors and teachers worked together to create a comprehension extension activity based on the picture book. On Wednesday and Thursday, tutors and tutees met for 25 minutes. During this time tutees read aloud to their tutors, while tutors offered prompts to help tutees decode words. Tutors read to their tutees the picture book they had practiced. Tutors also engaged their tutees in story discussions, using questions they had written beforehand as a guide, and discussed words that might be new to the tutees. The final activity of the tutoring session was the comprehension extension activity. Following this, the tutors met for another 20 minutes for a review session. They discussed what went well and concerns regarding the tutoring sessions. Teachers provided positive input and guided the tutors in solving problems. For the remaining seven weeks of the program tutors met once a week with tutees for a 25 minute session. Tutors received a copy of the book the tutees were reading in class so tutors could practice reading it and tutors selected and practiced reading a picture book (Taylor Hanson, 1997). Assessments of tutor reading indicated that tutors made progress in reading. At the beginning of the fourth grade, tutors read aloud from a narrative passage in the third grade basal and got a mean word recognition score of 94.3%. By the end of the school year all â€Å"12 children could read a narrative passage from the end of the fourth-grade basal with at least 95% word recognition accuracy† (Taylor Hanson, 1997, p. 202). Metropolitan Achievement Text 7 scores also indicated reading improvement by tutors. In the fall of fourth grade all 12 tutors had a mean raw score on the reading subtest in the twelfth percentile, in the fall of fifth grade they scored in the nineteenth percentile. â€Å"Together, the oral reading and standardized test results suggest that†¦[tutors] made progress in reading during the school year† (Taylor Hanson, 1997, p. 202). Common Characteristics Although not conducted in exactly the same manner, both the cross-age tutoring program conducted by Giesecke and Cartledge (1993) and that conducted at Webster Magnet School (Taylor Hanson, 1997) possess some common characteristics. Time for discussion and reflection by the tutors was integral. Students were empowered to take responsibility for their own learning and the learning of others. Teachers were involved in initial stages of tutor training but mostly served as a facilitator, or coach, while the students did the teaching. Through using these fundamental components, both cross-age tutoring programs demonstrated increases in the reading process skills of word recognition, vocabulary, and active learning in children facing challenges when they serve as tutors. In addition, although the general focus of this review addresses grades 4-6, results for the studies also showed that younger students made gains on standardized tests and in word-recognition skills. Therefore, the results indicated that both the low-achieving students who served as tutors, and their younger peers benefited from cross-age tutoring (Giesecke Cartledge, 1993). Strategy Instruction A second strategy supported by research to be effective in improving the reading skills of children facing challenges is strategy instruction. Research shows strategy instruction to be effective in improving skills of children facing challenges. Dole, Brown, and Trathen Dole, Brown, and Trathen (1996) conducted a study that was designed to determine whether a student-centered strategy or a teacher-directed strategy would better assist students with independent reading. In this study they compared strategy instruction, which is student centered, to content instruction and basal instruction, which are teacher-directed. A student-centered activity is one in which students and teacher interact to build knowledge while a teacher-directed activity is one in which there is much less interaction and the teacher more or less provides the knowledge for the students by telling them what they need to know. In this study, teachers of story content instruction provided, prior to reading, the information students needed to understand the text. Instruction focused on the events in reading that the teacher determined were important. This strategy has been shown effective when the teacher is able to support students, but not on independently read texts. Basal i nstruction, in which the basal reader determines the teacher’s instruction, was chosen as the control group. Dole and colleagues (1996) study did not include any further details about activities in content and basal instruction. Strategy instruction focused on teaching students a strategy for activating their own prior knowledge. During strategy instruction the teacher concentrated on teaching students why and when to use a strategy to build their own prior knowledge. This prior knowledge strategy included making predictions, identifying main characters, identifying the central problem, and identifying a problem’s resolution. Students were to learn to use this strategy independently so that they could apply it to independently read texts. Participants were 67 fifth- and sixth-grade students from an elementary school in a large city. All students met the federal criteria for designation of â€Å"at-risk† based on their academic and social backgrounds. In addition, participants were chosen based on teacher judgment and the previous year’s Stanford Achievement Test reading scores and were randomly assigned to one of three groups: one received strategy instruction, one received story content instruction, and one received traditional basal instruction. Instructors for the groups consisted of three teachers. They followed prepared scripts for the instructional conditions, and the teachers rotated through the instructional treatments, each spending about 8 days in each one of the three groups. Fifty-minute instructional sessions were conducted Monday through Thursday for five weeks. All students in the three groups followed the same schedule. In all three groups, students first received their instructional treatment for about 10 to 15 minutes, and then silently read a narrative selection. All groups read the same selection on the same day. They then answered six written, open-ended comprehension questions. Teachers then led students in a brief discussion of the reading selection. In the strategy instruction group, teachers practiced gradual release of responsibility (Pearson Gallagher, 1983) and scaffolded instruction so that students increasingly took responsibility for using the strategy independently. During the first week, the teacher modeled the strategy and how to use it through a modified version of a story map. Students made a story map for each selection read and used three cue questions- who (characters), what (problem), and how did the problem turn out for which they wrote down key words or phrases (Dole et al., 1996). During the following two weeks students modeled the strategy. The third week students worked in small groups. The fourth week students worked in pairs, and the fifth week they worked independently. In order to assess learning, students in all groups were given three sets of investigator-made tests. Two were administered in the first two days of the study, two in the last two days, and two seven weeks later. The results of the last two sets of test indicated that the strategy group outperformed their peers. Dole and colleagues found that in this study involving children facing challenges, â€Å"the strategy instruction group scored significantly higher overall than the story content group or the basal group† (1996, p. 72). Dole and colleagues conducted a second phase of this study to investigate the qualitative aspects of strategy instruction. Their purpose was to investigate how instruction and motivation influence responses to strategy instruction and how those responses affect comprehension (Dole et al., 1996). Early in the five-week program teachers noticed a marked difference in the way certain students responded to strategy instruction. As time progressed some students seemed more motivated and eager to participate in daily activities, they also showed increased reading comprehension on daily written questions. Other students, however, were increasingly unmotivated, avoided daily strategy activities, and voiced their distaste for strategy instruction altogether. Because of these marked differences in student reactions, researchers developed student profiles of a lower ability reader, who did well with the strategy, and a higher ability reader, who did not do well, from within the group of children facing challenges that received strategy instruction. The first student, Phoung, was a Vietnamese immigrant and spoke English as a second language. She scored in the fourth stanine on the Stanford Achievement Test. She rated herself as an â€Å"ok† reader, whispered answers to questions in a questioning tone, and struggled to keep up in class. During the first week of instruction she wrote the word guess next to her answers on the written comprehension questions to indicate her method of finding answers. When asked about her strategy for understanding a story she indicated that she just asked someone else the answer (Dole et al., 1996). Researchers and teachers noticed some changes in Phoung in the second week of instruction, after she received strategy instruction. She began to identify the main character’s problem and making a story map to better understand the reading. She also started to eagerly participate in and lead group work. Her mannerisms and voice became more confident and the word guess no longer appeared next to her answers. In addition, her story map and comprehension performance rose approximately one point on a 0 to 6 scale. She reported liking the strategy and that she would use it in other classes. Because Phoung saw the value of using the strategy, she was motivated to implement it and therefore showed increases in scholastic achievement. Melinda, the second student, scored in the sixth stanine on the Stanford Achievement Test. She rated herself as a â€Å"super† reader, and reported that if she was having difficulty with a text she reread the story until she understood it. When introduced to strategy instruction she appeared eager to learn it to help make her an even better reader. During the beginning of the instructional treatment she reported using prediction and previewing to understand the text. About two and a half weeks into the instructional treatment, however, she began to demonstrate a steady deterioration in behavior. When asked about her strategy use she reported that she didn’t ask herself any questions because they didn’t help her understand the story. When subsequently asked about using questions during reading she refused to answer. This indicated to researchers that she did not value this aspect of the strategy and therefore became unwilling to use it. In addition, Melinda did not like group work, reporting that she could do it better by herself. She indicated that making a story map was too time consuming when she could just figure it out in her head quicker, and that she would not use it in other classes. Although data indicated that she knew how to use the strategy, as the instructional treatment progressed her comprehension scores declined. Melinda still thought of herself as a â€Å"super† reader, but she did not view the strategy as useful, was not motivated to use it, and when attempting to use it saw a decrease in comprehension. Transactional strategy instruction focuses on group work, teachable moments, strategy combining, and reading as problem solving. These aspects of instruction combine to increase comprehension and get students actively involved in their learning through constructing their own knowledge. As always, some strategies work better for some students than others. This study â€Å"indicated that higher achieving readers [among this group of children facing challenges] comprehended more when they used their own preferred strategies than when other strategies were imposed on them through instruction† (Dole et al., 1996, p. 82). This may be because lower achieving readers who have fewer strategies to use may benefit more than students who have already identified strategies that work well for them. Not only do the better readers use more strategies, but they also know when to use them so that the introduction of new strategies are not as meaningful. Thus, strategy instruction may work best with students who have knowledge of very few strategies they can rely on when they have challenges with reading. Literature Study Groups Literature study groups are a third strategy supported by research to be effective in improving the reading skills of children facing challenges. Although often called by different names, literature study groups are founded on the same basic principles. Through interaction and collaboration teachers and students work to make sense of the story. Teachers do not direct, they facilitate student directed discussion in which all responses and interpretations are considered valid. Dugan and Bean Transactional Literature Discussions has been shown to improve reading skills of children facing challenges. Dugan and Bean (1996) explored the nature of dialogue and interaction during teacher scaffolded literature discussions with children facing challenges. They investigated the impact of Transactional Literature Discussions on the reading and writing performance of individual students. This study was performed, to a certain extent, to investigate instruction that assists students in progressing from basic word level reading to taking a more active role in reading in order to develop a relationship between reader and text. Participants were six, fifth-grade students, two females and four males. All students attended a Title 1 class or got some sort of instructional support for reading problems. Students were selected based on poor comprehension on an informal reading inventory and teacher opinion of poor classroom conduct. Transactional Literature Discussion involves a six-step cycle. In the first step, getting ready, students preview text and make predictions prior to reading. Second, in reading and thinking aloud, students respond orally as they read. Third, wondering on paper, involves students writing their reaction to the text on sticky notes to mark the part of the story to which they are referring. These are used to remind students what they were thinking about in preparation for the discussion in talking about it. In this fourth step, with the teacher as facilitator, students discuss their ideas in order to develop deeper understanding. This step usually last from 15 to 30 minutes (Dugan, 1997). Here, the researchers used the RQL2 (Dugan Bean, 1996) strategy to assist students in their discussions. RQL2 is an acronym for respond, question, link, link, and listen. Students respond to the text and to each other’s comments, question ideas, link story events, link personal experi ences, and listen to each other (Dugan Bean, 1996). The fifth step is thinking on paper. In addition to reflecting and expanding their thoughts, the purpose of this step is for students to develop writing and communication skills. Students may do this individually or in collaboration. The final step, looking back, is a time for students to consider their responses and get ready to read the next section of the text (Dugan Bean, 1996). Using this method encourages students to become active learners because they are identifying what is important to them in the story, and it gives them a sense of control over their learning. The students and teacher met for 15 group sessions of 45 minutes over 8 weeks. Like strategy instruction (Dole, et. al., 1996), researchers in this study also drew on the concept of the gradual release of responsibility (Pearson Gallagher, 1983) and divided the instructional sessions into three parts consisting of five lessons apiece. In the first part (lessons 1-5), reading, writing, and discussion were teacher-directed. For the second part (lessons 6-10), students and teacher shared responsibility for discussions and literacy activities. In the third part (lessons 11-15), the teacher served as a facilitator while students led discussions and literacy activities. â€Å"The results of this study suggest that Transactional Literature Discussions is a promising approach to literacy instruction with [children facing challenges]† (Dugan Bean, 1996, p. 24). Students demonstrated more aspects of higher order thinking during discussions in which teacher and students shared re sponsibility (lessons 6-10). Posttests revealed increased comprehension by at least one grade level for four of the six students. A discourse analysis also determined that students demonstrated considerable growth in their ability to collaboratively construct meaning through oral transactions within the group (Dugan Bean, 1996). McCutchen, Laird, and Graves A second type of literature study group, Extended Classic Books, was implemented by one school district in an attempt to provide children facing challenges with opportunities to participate in higher level thinking book discussions. McCutchen, Laird, and Graves (1993) investigated this instructional program to evaluate its effect on participating students. Participants were 40 fourth-grade students from six elementary schools. Subjects were chosen based on teacher judgment and poor performance on the Metropolitan Achievement Test reading subtest, with scores in the third stanine or below. Groups were made up of four to ten students and met at their respective schools, over a six week period, for about 40 minutes per session. Individual schools determined how often each group met. Volunteers from the community led the groups. Before meeting with students volunteers trained for five weeks. They read and discussed classic children’s books and took turns being the group leader. Their focus was on asking open-ended questions in a way that would encourage participation. Group members also assessed how leaders asked questions. It was stressed that students need the room to express their ideas and that children facing challenges need opportunities for vocabulary growth, development of reading skills, and positive experiences with books. Researchers evaluated two years of the program and found positive results. In the first year, students’ reading abilities were assessed using an informal reading inventory as a pre- and post-test. The largest gains were found in comprehension, with lesser gains also found in reading speed and word-reading accuracy. In addition, researchers noted a change in the affect of students. They seemed more confident in their ability to read and actually argued over what books to read next (McCutchen et al., 1993). This is important because many times children facing challenges do not do enough actual reading to develop the ability to read well (Richek et al., 1996). During the second year, researchers explored the interactions within the literature study groups. In order to acquaint students with the format of the group, leaders discussed short poems and modeled how to lead a discussion in the first sessions of the program. They also familiarized students with Raphael’s (1984) â€Å"in your head† questions and â€Å"in the book† questions. Although students could ask any kind of question, they were encouraged to focus on â€Å"in your head† questions. Students were given a copy of a book to read before the next session. When the groups next met, and every time thereafter, the volunteer initiated discussion through open-ended questions. Instead of viewing these queries as a script, leaders were to follow the students’ conversational direction whenever possible. In addition, students were to address comments and questions to one another instead of the group leader. McCutchen and colleagues (1993) noted that in some groups students were more engaged in the books and discussion than in others. They described the characteristics of a successful group as being one in which students were engaged and the leader did not view the questions as script. Instead, the leader went along with the student directed topic and posed open-ended questions that adhered to the student chosen subject matter. Using a more responsive style of leadership helped to maintain student interest and therefore extend learning. Thus, McCutchen and colleagues (1993) found that children facing challenges have the ability to meaningfully contribute to higher-level conversations about literature if correctly engaged. Common Characteristics Both Transactional Literature Discussions and the Extended Classic Books program have some common characteristics. The premise behind both types of literature study groups is that meaningful reading discussions center on questions of interpretation rather than questions of fact. Both guide students to use critical thinking skills. The use of these higher-level thinking skills is a key to reading comprehension (Richek et al., 1996). In addition, when students have the opportunity to exchange ideas with others they develop and extend the knowledge of all participants (Vygotsky, 1978). By using these instructional features, teachers successfully addressed the reading process components of fluency, comprehension, active learning, and reading enjoyment. Conclusion Cross-age tutoring, strategy instruction, and literature study groups all address one or more components of the reading process. Cross-age tutoring (Giesecke Cartledge, 1993, Taylor Hanson, 1997) used activities focusing on word recognition, vocabulary, and active learning to result in academic gains in children facing challenges when they served as tutors. Strategy instruction (Dole et al., 1996), by focusing on teaching students strategies to get them actively involved in the construction of their own knowledge, showed improvements in students’ reading comprehension. Literature study groups (Dugan Bean, 1996, McCutchen et al., 1993) actively involved participants in student-centered discussions with resulting increases in reading enjoyment, fluency, and comprehension. In each study, the teacher or student acting as the teacher was responsible for guiding the student to take responsibility for his or her own learning. This involved the teacher releasing control over t o the students and allowing them to orally transact within certain boundaries. The outcome of this collaborative environment was the intellectual growth and development of children facing challenges. CHAPTER 4 SUMMARY, FINDINGS, IMPLICATIONS, RECOMMENDATIONS, CONCLUSION The purpose of this documentary review was to identify instructional strategies shown effective by research to improve reading skills of children facing challenges in grades 4-6 in a general education classroom. Research conducted with this population of students identified cross-age tutoring, strategy instruction, and literature study groups as effective in developing reading skills. Research literature was organized according to instructional methods. All methods included time for oral transactions and each addressed some components of the reading process, such as word recognition, vocabulary, fluency, comprehension, active learning, and enjoyment of reading. The use of cross-age tutoring, strategy instruction, or literature study groups resulted in reading skill improvements. Findings The three strategies contained in this paper all include a focus on involving students in active learning tasks. Cross-age tutoring, strategy instruction, and literature study groups also used explanation, scaffolding, and time for oral discusion to various degrees. Explanation Explanation is simply defined as the teacher directed section of instruction. In this paper, explanation includes tutor training and modeling. In the case of Giesecke and Cartledge’s (1993) cross-age tutoring program, most of the explanation took place during the week of tutor training. Tutors learned the session routine, coaching techniques, review games, and testing methods. Only a small amount of time was spent on explanation during tutoring sessions, as the focus was on tutee active participation. Teachers in the second cross-age tutoring program (Taylor and Hanson, 1997), trained tutors in word recognition strategy and used modeling to teach them how to coach tutees. Teachers of strategy instruction (Dole, et. al., 1996) provided direct explanation about how and why to use the prior knowledge strategy and modeled its use. Teachers of Transactional Literature Discussions instructed and modeled for students how to perform the literacy activities involved in TLD and h ow to use meaning-making strategies. Like both cross-age tutoring programs, the Extended Classic Books program (McCutchen, et. al, 1993) also involved tutor training. Prior to meeting with students, group leaders were instructed in the needs of the students and trained in strategies for completing reading and discussing literature. In addition, trainers modeled how to lead a group discussion. When the student discussion groups began, group leaders provided the students with a condensed version of this training. Explanation is a basic requirement for teaching and all strategies implemented it. Scaffolding Scaffolding, in which the teacher supports students to become independent in the use of a strategy, was used in three of the studies. Instead of relying on direct instruction, the teacher act as a coach, giving prompts and clues, to assist the students in internalizing strategy use. By using scaffolding and coaching the teacher facilitates a student-directed approach to learning. The cross-age tutoring program at Webster magnet (Taylor Hanson, 1997) emphasized the importance of coaching tutees to use word recognition strategies independently to aid in text comprehension. Tutors used prompts, such as covering up part of a word or telling the beginning sound, to assist tutees in word decoding. Students of strategy instruction (Dole, et. al., 1996) were expected to gradually assume responsibility for using the strategy and transfer it to independently read text. When students were having difficulty the teacher provided students with hints, cues, and reminders. Transactional Literature Discussions (Dugan Bean, 1996) were based on scaffolded literacy events in which the reader took on increasing responsibility for completing literacy activities independently and using strategies to comprehend texts. In the first five sessions, learning was mostly teacher-dire cted but by the last five sessions the tacher acted only as a facilitator while students were self-directed. During student led discussions the teacher’s role was to give prompts, ask questions of clarification, and provide positive reinforcement. Through the use of scaffolding and coaching in literacy strategies, teachers increase the probability that students will transfer those skills to other content areas and independently read texts. Oral Discussion Constructing meaning through interactions with peers is crucial to engaging students in active learning. It allows them to hear different perspectives, work coopertively, communicate, receive immediate feedback, and explain their strategies (Jaramillo, 1996). The complex social context created by oral discussion among students is essential for higher order thinking (Vygotsky, 1986). In fact, it is so indispensable that four of the five studies reviewed in this paper incorporated it. Tutors of cross-age tutoring were given time to discuss and reflect on problems, concerns, and successful experiences from the tutoring sessions. Some were were alloted time prior to each tutoring session (Giesecke Cartledge, 1993), while others engaged in group oral reflections two days a week (Taylor Hanson, 1997). In order to allow students maximum benefits from jointly constructing meaning, Transactional Literature Discussions (Dugan Bean, 1996) apportioned the greatest part of instructional time to discussion. Students prepared for the discussions by making notes as they read, then used those to guide their talk. In addition, two written reflection activities followed the discourse so that students could expand and evaluate their thinking. Students in Extended Classic Books (McCutchen, et. al., 1993) were encouraged to share personal stories, ask questions, and evaluate their thinking during group literature discussions. The oral transactions among the students in these studies permitted the active negotiation of meaning. It is likely that explanation, scaffolding, and oral discusions were partly responsible for gains in reading achievement found by researchers of cross-age tutoring, strategy instruction, and literature study goups. By incorporating these threads with instruction of children facing challenges, students were engaged in routines involving active learning tasks that allowed for cognitive growth. Implications for teachers Simply being able to list these strategies is not enough to be of benefit to children whose everyday lives are filled with challenges. Teachers must understand the theory behind these strategies and also understand how to effectively implement them within a typical classroom setting. Teachers must realize that this will not happen in one day; it is a process of teacher modeling and student opportunities to practice that allows change to occur. There are several ways teachers can implement these strategies in the classroom. There are two fundamental things needed to implement cross-age tutoring within the typical classroom. First is a willingness to work cooperatively with teachers from other grade levels. Teachers must form partnerships so that students from different grades can serve as tutors or tutees. Second is a willingness to give up some direct control and create a classroom community in which students share responsibility. This willingness must be supported by a genuine belief that students can be valuable teachers of their peers. Through these fundamentals, teachers will see improvements in the self-concept and reading skills of their students. Literature study groups can be easily applied within a heterogeneous classroom. Students can be introduced to Transactional Literature Discussions as a whole class; moved into small groups for reading, wondering on paper, and talk sessions, then regrouped to discuss the stories as a whole (Dugan, 1997). Teachers can also introduce the concept to their class by working with small groups or assigning students to guide the discussions. By implementing this strategy teachers increase the likelihood that their students will not only enjoy reading more but will also make improvements in fluency and comprehension. Strategy instruction is also suitable for use in a classroom comprised of students with differing abilities and needs. As Dole and others (1996) determined, some students do not benefit from the strategy instruction used in their study, but may be better helped by instruction that focuses on their own metacognitive strategy processes. For this reason, teachers need be strike a balance in their instruction by using both prior knowledge strategy instruction and metacognitive strategy instruction. Although students should be encouraged to try the Dole and colleagues’ strategy, a student should not be cajoled into using the strategies presented by the teacher if the student finds that it does not work for him/her. This method of instruction requires teacher reflection and an awareness of individual student instructional needs. Recommendations for future research The greatest need in the area of instructional strategies for children facing challenges is that studies be conducted using larger populations of children. Most studies to date have focused on small groups of children. In fact, for this documentary review, I was only able to locate one study that involved a fairly large population of students (Dole et al., 1996). Of the studies that are conducted, most are not conducted in the students’ regular classroom. Although the results appear to be applicable to the regular classroom, only Dole and colleagues’ (1996) study was conducted in a setting similar to a typical classroom. The others were conducted in a pull out type setting using small groups of students who met in the library or reading coordinator’s office. Studies done within the context of a regular classroom setting would extend our understanding of the benefits of the strategies. If the research included details about all the minor interruptions, beha vior disturbances, and other everyday obstacles that make up a school day, teachers could judge whether they would be able to implement a particular strategy in their classrooms, and researchers could better evaluate the real-life effectiveness of these strategies. Conclusion Reading is a multifaceted process (Pearson Stephens, 1994). There is great emphasis on providing support for young readers. Reading problems of older students, those in grades 4 and above, may go unseen because these students do not usually receive the same intensity of support. Because their reading difficulties have gone unnoticed, children in upper elementary grades get labels instead of the instruction they need (Swadener Lubeck, 1995). However, this research provides insight into three strategies that have been effective with children who have challenges in reading and other areas of their lives. By using the strategies presented in this paper, educators can begin to find assist students in grades 4-6 who are having difficulties with reading. All students are different; therefore teachers must be ware of each student’s needs and be cautious as they implement new strategies. Although these three strategies have been shown effective with children facing challenges, even these strategies will not work for every child. Cross-age tutoring, strategy instruction, and literature study groups are not prescriptions to be handed out as a cure all for the difficulties students face in school. Teachers must decipher which instructional methods will work for particular students in a classroom. In order to transform students’ challenges to strengths, teachers must reflect on their teaching methods and their students. By doing this, educators can find teaching methods that work for children facing challenges. Citation Information Purpose/ Rationale Participants Design Findings Implications/ Future Research Dole, J. A., Brown, K. J. (1996). The effects of strategy instruction on the comprehension performance of at-risk students. Reading Research Quarterly 31(1), 62-88. *To test whether a student centered strategy for activating their own prior knowledge would be useful in comprehending independently read texts Grades: 5 6 #: 67 Selection: academic social backgrounds of students met federal criteria for designation of at-risk Compared story content instruction, strategy instruction, traditional basal instruction over 5 weeks * Strategy instruction group scored significantly higher than the other two groups on posttests for comprehension *At-risk students benefit from direct teacher explanation, scaffolding, coaching, tasks that make them active learners FutureResearch: Role of motivation in strategy use instruction Dugan, J., Bean, R. (1996, April). Can I say what I think? A case study of at-risk readers making meaning during Transactional Literature Discussions. Paper presented at the Annual Meeting of the American Educational Research Association, New York, NY.(ERIC D.R.S. No. ED 395300). *Investigate nature of interaction dialogue of at-risk readers scaffolded lit. discussions *Determine effects of an instructional approach on their reading, writing, understanding of literature Grade: 5 #: 6 Selection: based on poor classroom IRI comprehension performance # of Sessions: 15 group sessions of 45 mnts. over 8 wks. *4 students made gains of one or more grade levels in comprehension Could be used in small groups in a classroom FutureResearch: *Impact of TLD on readers of differing levels w/a variety of text *Use of scaffolding w/writing responses Giesecke, D., Cartledge, G. (1993) Low-achieving students as successful cross-age tutors. Preventing School Failure 37 (3), 34-44. * Further validate beneficial effects of peer tutoring * Extend knowledge of cross-age peer tutoring when low-achieving students tutor Grade: 4 #: 4 Selection: based on poor reading performance low peer social status Avg. # of Sessions: 16 sessions over 5 weeks *All tutors showed increases in sight-word recognition * All showed improved self-concept Academic performance can be enhanced through tutoring activities FutureResearch: *Low-achieving students as tutors *Effect of tutoring on teachers’ attitudes APPENDIX A References Allington, R. L. (2001). What really matters for struggling readers: Designing research-based programs. New York: Addison-Wesley. Allington, R. L. (1993). Reducing the risk: Integrated Language Arts in restructured elementary schools (Report Series 1.9). Washington, DC: Office of Educational Research and Improvement. Allington, R. L., McGill-Franzen, A. (1989). School response to reading failure: Instruction for Chapter 1 and Special Education students in grades two, four, and eight. The Elementary School Journal, 89(5), 529-542. Cunningham, P. M., Allington, R. L. (1999). Classrooms that work: They can all read and write (2nd ed.). New York: Addison-Wesley. Dole, J., Brown, K., Trathen, W. (1996). The effects of strategy instruction on the comprehension performance of at-risk students. Reading Research Quarterly, 31(1), 62-88. Dugan, J. (1997). Transactional Literature Discussions: Engaging students in the appreciation and understanding of literature. Reading Teacher, 51(2), 86-97. Dugan, J. Bean, R. (1996, April). Can I say what I think? A case study of at-risk readers making meaning during Transactional Literature Discussions. Paper presented at the Annual Meeting of the American Educational Research Association, New York. Fine, M. (1995). The politics of who’s â€Å"at risk†. In B. B. Swadener S. Lubeck (Eds.), Children and families â€Å"at promise† (pp. 76-94). Albany, NY: State University of New York Press. Fuchs, L., Fuchs, D., Bishop, N. (1992). Instructional adaptation for students at-risk. Journal of Educational Research, 86(2), 70-82. Giesecke, D., Cartledge, G. (1993) Low-achieving students as successful cross-age tutors. Preventing School Failure, 37 (3), 34-44. Genevieve, M. J. (2000). School wide enrichment: Improving the education of students at risk at promise. Teacher Education Quarterly, 27(4), 45-61. Harris, T. L., Hodges, R. E. (Eds.). (1995). The literacy dictionary: The vocabulary of reading and writing. Newark, DE: International Reading Association. Haycock, K. (2001). Closing the achievement gap. Educational Leadership, 58(6), 6-11. Jaramillo, J. A. (1996). Vygotsky’s sociocultural theory and contributions to the development of constructivist curricula. Education, 117(1), 133-141. Johnson, G. M. (1997). Teachers in the inner-city: Experience-based ratings of factors that place students at risk. Preventing School Failure, 42(1), 19-26. Johnson, G. M. (1998). Students at risk: Toward a new paradigm of mild educational disabilities. School Psychology International, 19(3), 221-237. Leong, D. J. Bodrova, E. (2001). Lev Vygotsky. Early Childhood Today, 15(4), 48. Madden, N. A., Slavin, R. E. (1989). What works for students at risk: A research synthesis. Educational Leadership, 46(5), 4-13. McCutchen, D., Laird, A., Graves, J. (1993). Literature study groups with at-risk readers: Extending the grand conversation. Reading Horizons, 33(4), 313-328. Pearson, P. D. Gallagher, M. C. (1983). The instruction of reading comprehension. Contemporary Educational Psychology 8, 317-344. Pearson, P. D. Stephens, D. (1995). In R. B. Ruddell, M. R. Ruddell, H. Singer (Eds.), Theoretical models and process of reading (4th ed.) (pp. 23-42). Newark, DE: International Reading Association. Raphael, T. E. (1984). Teaching learners about sources of information for answering comprehension questions. Journal of Reading, 27, 303-311. Richek, M. A., Caldwell, J. S., Jennings, J. H., Lerner, J. W. (1996). Reading Problems: Assessment and Teaching Strategies (3rd ed.). Needham Heights, MA: Allyn Bacon. Shanahan, T. Barr, R. (1995). Reading Recovery: An independent evaluation of the effects of an early instructional intervention for at-risk learners. Reading Research Quarterly, 30(1), 958-996. Swadener, B. B. (1995). Children and families â€Å"at promise†: Deconstructing the discourse of risk. In B. B. Swadener S. Lubeck (Eds.), Children and families â€Å"at promise† (pp. 17-49). Albany, NY: State University of New York Press. Swadener, B. B. Lubeck, S. (1995) The social construction of children and families â€Å"at risk†: An introduction. In B. B. Swadener S. Lubeck (Eds.), Children and families â€Å"at promise† (pp. 1-14). Albany, NY: State University of New York Press. Taylor, B. M. Hanson, B. E. (1997). Helping struggling readers: Linking small-group intervention with cross-age tutoring. Reading Teacher, 51(3), 196-210. Vygotsky, L. (1978). In M. Cole, V. John-Steiner, S. Scribner, E. Sauberman (Eds.), Mind in society. Cambridge, MA: Harvard University Press. Vygotsky, L. (1986). Thought and language. Cambridge, MA: MIT Press. Wang, M. C. Reynolds, M. C. (Eds.). (1995). Making a difference for students at risk. Thousand Oaks, CA: Corwin Press. Research Papers on Effective Institutional Strategies For Improving Reading Skills - Education Research PaperStandardized TestingPersonal Experience with Teen PregnancyEffects of Television Violence on ChildrenInfluences of Socio-Economic Status of Married MalesComparison: Letter from Birmingham and CritoIncorporating Risk and Uncertainty Factor in CapitalHip-Hop is ArtThe Relationship Between Delinquency and Drug UseGenetic EngineeringThe Project Managment Office System

Friday, November 22, 2019

Critical Analysis Essay about economic issue Example | Topics and Well Written Essays - 750 words - 2

Critical Analysis about economic issue - Essay Example Although the time is still unclear, if current impressive growths of the Chinese Economy continue for the unforeseeable future, there is no doubt that the Chinese economy will be the largest in the World (Finn, 43). The World Bank statistics compared the economies of the US and China in 2012 using nominal GDP figures. In 2012, the World Bank valued the US economy at $16 trillion. On the other hand, it estimated the Chinese economy at $8 trillion, half the size of the US economy (Finn, 43). Some economists used these statistics to conclude that the China will not be in a position to overtake the US as the largest economy in the world. However, these estimates may be misleading, as they do not take into account the fluctuations of the exchange rates. To compare these two economies by nominal GDP size, analysts must convert the size of the Chinese economy from Yuan to dollars using the market exchange rates. As a result, this method ignores the fluctuation of the Yuan to the US dollars. In addition, the US treasury and some economists believe that China undervalues its currency to improve its competitive advantage in international trade. Currency devaluation makes a country’s exports cheaper, while imports become expensive. This encourages exports while discouraging imports therefore, creating a positive balance of trade. If indeed the China undervalues its currency, it follows that estimating its size using the US dollars will considerably understate the size of its economy. As a result, the Chinese economy may be larger than nominal GDP figures estimate. Besides devaluing a currency by, for instance 10%, does not portend a decline in the economy by 10%. National Intelligence Council (16) states that a better way to compare the size of the Chinese and US economies is by the use of Purchasing Power Parity (PPP). PPP rates consider the different costs of goods in various countries.

Wednesday, November 20, 2019

Museum Visit and Exhibit Review Essay Example | Topics and Well Written Essays - 750 words

Museum Visit and Exhibit Review - Essay Example Within this context, the artist makes use of a common location (say, La Grenouillere) as the most important factor that adds vividness to the main theme. This helps the viewers to have different view of a familiar place used for recreational purpose. The rippling effect on the surface of the water body is symbolic of liveliness of nature. Besides, the background (blue sky and thick vegetation) is symbolic of unexploited tranquillity. On the other side, one can see that the most important message of the painting is that cordial relationship with nature can fill human minds with hope, not despair. Techniques: The artist makes use of light in artwork to expose the effect of the same on his immediate surroundings. Francesco Salvi states that, â€Å"In Monet’s painting, the bright sunshine in the background contrasts with the cool shadows in the foreground† (28). To be specific, the artist provided ample light to the background (trees, horizon, sky etc). But the foreground ( boats, water body, foliage etc) is portrayed in less light. This progression from less brightness to brightness proves that the artist is deeply interested in the use of light in his artwork. The dominating colours in the artworks are dark green, grey, blue, bluish green, and combination of green, yellow and brown. This unnatural combination of different colours provides vividness and depth to the artwork. The ‘Actual texture’ technique (say, flowing water and floating objects) made use by the artist helps the viewers to consider the artwork as dynamic. The artificial island with a tree is the focal point and the same provides balance (say, symmetrical balance between nature and manmade objects) to the artwork as a whole. The dark contrast in the foreground and the brightness in the background are helpful to view the artwork from a different angle. To be specific, the combination of darkness and brightness enhances the visual acuity of the artwork. On the other side, th e artwork’s proportion is symbolic of the crafty combination of living and lifeless objects. Still, nature dominates the artwork because the same is the main theme and plot. Style: The artwork is symbolic of Impressionism because the artist himself is the mastermind behind the origin of Impressionism in Europe. To be specific, noticeable brush strokes, accuracy of light (bright and dark), time element, usage of usual subject/theme, liveliness, human perception of nature, strange visual angles etc prove the influence of impressionism. Ronald R. Bernier opines that, â€Å"In this picture Monet directs the viewer’s attention not to a unified narrative or synoptic view of things but to the lack of homogeneity, both in the procedure of painting and in the subject itself† (29). So, one can see that the artwork named as La Grenouillere represents the development of impressionism and impressionist painting. Compare and contrast: One can easily identify that the artwork represents the popularity gained by impressionism in Europe. To be specific, the basic elements of this artwork are strictly limited to the context of European Impressionism. Martha Moore opines that, â€Å"The label impressionism ironically resulted from negative criticism of Claude Monet’s Impression Sunrise in 1874† (227). Besides, Impressionism developed in Europe as experimentation within the context of

Monday, November 18, 2019

Amazon Marketing Communication Essay Example | Topics and Well Written Essays - 3500 words

Amazon Marketing Communication - Essay Example The present research has identified that market research is the first step in marketing communication.The organization identifies the market requirements and produces the appropriate products. The second phase involves delivering the product to the market through promotional activities. This form of marketing communication is however not complete since it lacks customer feedback. A complete marketing communication plan entails the dissemination of information and customer feedback. Marketing communication in e-commerce enables organizations such as Amazon to market their products across the globe with minimal limitations. Marketing communication influences the success of some f the largest e-commerce organizations in the world. It is, therefore, important to analyze marketing communication critically based on e-commerce. Organisations practicing e-commerce engage customers in their marketing strategy through constant communication. Amazon is an example of a large e-commerce organizat ion that markets its products by effectively communicating with its customers. Marketing communication is an important business activity that involves the distribution of product information through various marketing channels. It is also a direct communication between two or more individuals. Traditionally, the main marketing communication channel revolves around mouth-to-mouth communication. The development of e-commerce influences personal communication in many ways such as the introduction of e-mail and social network sites. The various types of personal marketing communication are expert channels, advocate channels, and social channels. Salespersons are the main agents of communication in the advocate channel. Some organizations prefer the services of experts to disseminate their information to customers. In such a case, experts mainly facilitate the communication. Social channels entail communication marketing that uses social platforms such as journals, leaflets, posters, radi o, television, magazines newspapers and online forums. In the contemporary world, organizations are using the internet as a marketing communication channel.